![]() To speak in concrete terms, VOX sans the service has three views: “Library”, “Collections” (a.k.a. Given a budget, it makes sense the business would prioritize the stability and enhancement of the service providing their revenue stream rather than building out their “free” music player delivery vehicle. Their business is a premium music service, not necessarily making a quality music player to deliver that service. While one’s instinct may be to point to VOX’s free price tag as the reason for the sparse functionality, I would argue this is not an excuse but rather a sign of a critical flaw in Coppertino’s business strategy. I could forgive the premium service shilling if there was anything of substance in the app itself, but that’s unfortunately not the case. ![]() I said not much more than that last year and quickly deemed VOX my least favorite player, but this year I want to take my time to properly take apart VOX’s problems, which run far deeper than its cheap surface. Ads beaconing users to sign up litter the app, deeply cheapening the experience. VOX is less “music player” than “delivery vehicle” for its company, Coppertino, to upsell users to its “VOX Premium” service.
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